What port should you chose for your SMTP server when you’re setting it on a mail client? Simply put, computer ports are the communication endpoints of a computer connected to a network. They are separated to differentiate the several processes and make it easier to handle them: so each one has a particular purpose and is associated to … Read more
The acronym SMTP stands for Simple Mail Transfer Protocol, the procedure behind the email flow on the internet. What happens when you send out an email? The process of email delivery is actually quite similar to classical mail: an organized system takes care of your envelope and through a series of steps it drops it … Read more
What does SMTP stands for? It’s the contraction of Simple Mail Transfer Protocol, and defines the method that handles the process of email exchange and delivery across IPs. To put it simply, when you send a message to a friend using a mail client, it’s picked by an outgoing server (called SMTP server) which starts … Read more
Choosing the right outgoing mail server is essential when it comes to email marketing; but not only that. In fact, anytime you send an email (even a simple line to a coworker or a friend) you rely on such machine – which is also and more often called, since it “talks” the SMTP protocol, SMTP … Read more
Email marketing is one of the most affordable and effective ways to consistently engage customers and prospects. For every dollar spent on email marketing, brands generate nearly $41 in sales, which outperforms mobile marketing ($10.51 per dollar spent), social media ($12.71), display advertising ($19.72), and search engine marketing ($22.24). But to ensure their message is … Read more
Creating the perfect email campaign consists of many stages; choosing target audiences, gathering information the audience will find valuable, crafting your message – the list goes on and on. But all that time, money and effort building the perfect campaign could be wasted if the message is going somewhere your audience may never look – … Read more